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Customer Satisfaction

Over the years, we have researched and compiled statistics on the importance of customer satisfaction and retention, its impact on the bottom line, and the merits of measuring customer satisfaction. Below is a collection of some of the most interesting statistics we have come across to date.

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		The Importance of Conducting A Customer Survey When it comes to learning about a company’s client base, there is rarely anything more effective than a customer satisfaction survey. For decades, these surveys have given customers a chance to voice their concerns and sing the praises of the industries with which they deal ... Read Article.
		Satisfaction Survey - Customer Satisfaction, Loyalty & Testimonials The best way to find out your customer satisfaction and loyalty, while collecting strong testimonials you can use in other sales and marketing tools, is to ask. It's that simple ... Read Article.
		Using Customer Feedback To Build Your Business Too many businesses have a strong irrational fear of finding out what their customer is really thinking. (Call it “feedbackophobia”). That fear causes them to stay away from getting customer feedback. But businesses that are truly customer-focused need to know what their customers like, what they want, and where they are going ... Read Article.
		Measuring Customer Satisfaction - Six Steps in Conducting a Successful Survey Businesses survive because they have customers that are willing to buy their product or service. However, many times businesses fail to "check in" with their customers to determine whether they are happy or not and what it will take to make or keep them happy ... Read Article.
		Customer Questionnaire - 'Tis the Season For Great Feedback Too often, we forget that clients can offer us a wealth of knowledge about our business - perspective on products and services, insight about what is important to your target audience and how they make decisions, as well as viewpoints on how your business compares with competitors ... Read Article.
		To Improve Your Service & Generate New Business... Monitor Client Satisfaction Although helpful at any point, evaluating client satisfaction is timely market research that will yield many benefits...now and in the future ... Read Article.
		Customer Feedback Form - How To Have Happy Customers, Great Testimonials And Increased Sales New employees can be a reliable source of information for a company. Most companies ignore the wealth of information that new employees are likely to bring from their previous experiences ... Read Article.
		Client Survey - How Something so Simple Can Make Such a Huge Impact While so much attention is focused on growing your customer list, what is often overlooked is that your current customer base is your best source for additional revenue ... Read Article.
		Online Consumer Survey: What It Can Do For You The online consumer survey has become a very popular tool for marketers. A rapidly growing internet population has opened the floodgates, giving easy access to target samples that researchers could never have dreamt of reaching in the earlier days ... Read Article.

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